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OPEN UNIVERSITY OF CYPRUS
Established in 1994, when their first retail store in Pafos opened, under the name of “O kipos tis Edem", they concentrated their effort on selling a huge variety of fresh fruits and vegetables of the best quality.
The newly rebranded supermarket chain in Cyprus Edem's Garden, promotes its fresh and exclusive products and is ready to provide a unique experience for each customer. The core approach was to design a refreshed logo, in the sense of type and colors and to communicate to a younger audience.
New logo launch campaign
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